Bob Libbey leads strategy development and operations of the corporate colleague, leadership, and digital and social media communications practices for BeiGene (NASDAQ: BGNE), the global biotech company. He also supports Human Resources communications.

Before joining the company in September 2021, Libbey served as Vice President of Corporate Content and Channels at Bristol Myers Squibb, leading content creation, curation, distribution, promotion, analytics and strategy for the company’s corporate digital and social media platforms from 2016-2020. He previously led digital and social media, employee communications, executive communications and content creation functions at Pfizer for an 11-year period.

Libbey has taught as an adjunct professor in New York University’s Public Relations and Corporate Communications M.S. program and has served as an advisor to Columbia University’s Information and Knowledge Strategy M.S. program. He speaks in the U.S., U.K. and Europe and writes on content, digital media and a variety of business communications issues.

\Earlier in his career, he worked in executive, employee and corporate communications leadership positions in telecom, insurance and pharma. Over 17 years, he served as a speechwriter and advisor to presidents and CEOs at four corporations and has written for numerous other leaders in fields including higher education. He started his career as a reporter for Gannett Newspapers in New York, after graduating from the University of Pennsylvania with a B.A. in English.